Mostrando entradas con la etiqueta France. Mostrar todas las entradas
Mostrando entradas con la etiqueta France. Mostrar todas las entradas

25/12/11

It´s Christmas time!! :)






Santa Claus surprises the passengers of a commercial flight



Coca-Cola, as always, opening happiness.

Coca-Cola, como siempre, destapando la felicidad

Advertising Agency: Evek, Monterrey, Mexico
Additional credits: Tarín + Contreras, Digital Works
Published: December 2011



Electric Xmas, by Renault 



Ad agency: Publicis Conseil, Paris, France


Christmas Rap


Fun quirky holiday website from Skittles that lets you create "Gif Raps" of Christmas. It lets you choose an animated GIF and sync it to a Rap track you pick, personalize it and share with friends.

Crea tu propio rap de Navidad. Puedes elegir un GIF animado y una canción, personalizarla y compartirla con todos tus amigos.


Ad agency: BBDO, Toronto, Canada



Let´s sing now!



Director: Lena Beug
EVP Direct: Ken Seiff
Senior Art Director: Camila Hori

17/12/11

Witness an investigation scene...

The idea was to introduce the tv show "The Practice" to a new audience, so they tried to make people witness an investigation scene by creating a two-way mirror effect in theaters.
2 weeks after the launching of this campaign, they gained 4.5% audience.

_____________

La idea era introducir a un nuevo público la serie The Practice. La campaña consistía en hacer que las personas que utilizaban el lavabo del baño de algunos teatros presenciaran una investigación policial, asique se colocó una especie de espejo de los que tú ves lo que pasa al otro lado pero ellos no te ven a ti.

2 semanas después, la audiencia de la serie aumentó un 4,5%. 


Advertising Agency: Marcel Paris, France
Creative Directors:
Anne de Maupeou, Frederic Temin
Art Director: Alexandra Offe
Copywriter: Vanina Guillier

Published: March 2009

18/11/11

Could it be cleaner?

Mr. Clean is one of the best-selling household cleaner ever, since its debut in a tv commercial in 1958.

In this ad set up in a zebra cross, the agency put the portrait of Mr. Clean to show people how efficient their Mr. Clean products are.


Did you know that Mr. Clean is called differently in other countries?

- In Spain: Don Limpio, although for years had been known as Mister Proper.

- In Italy: Mastro Lindo

- In Mexico and Puerto Rico: Maestro Limpio.

- In Germany: Meister Proper (Mr. Proper)

- Belgium: Meneer Proper (colloquially the brand is known as Mister Proper)

- Poland: Pan Proper

- Bulgaria, Hungary, Czech Republic, Lithuania, Romania, Russia, Serbia, Ukraine and Middle East: Mister Proper

- In Quebec and French Canada: Monsieur Net

- France: Monsieur Propre


Agency: Grey Worldwide, Germany
Creative director: Lars Riebartsch
Copywriter: Marlo Horn
Art director: Jochen Heimann
Production: Kerstin Novak
Account Supervisors: Richard Dolphin, Maria Rodriguez, Melanie Hesselmann
Image editor: Peter Engel

12/11/11

Ice-creams or a female body?

The target of this ad by Magnum is  women that search for the life pleasures. However, I would say that men can also belong to this cluster.
The choice of the dark brown as the main color of the poster makes it very powerful, because this color can relate with coffee, which is strong and powerful too. Women can identify then very well with this ad,and therefore, consume the product advertised.

What do you think about this ad?






- Advertising agency: McCann- Erickson, Paris, France