Express box!

I believe this is a very intelligent way of advertising UPS, which is a delivery service. Their claim, "Bringing speed to life", fits perfectly with their delivery service man, who is running sooo fast to get as soon as possible to his destination.

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Creo que esta forma que ha tenido UPS (un servicio de envío) de anunciarse es realmente inteligente. Su eslogan, "Trayendo velocidad a nuestra vida", y el hombre que va corriendo a toda velocidad, hacen una pareja perfecta. El hombre va corriendo suuuuper rápido para llegar cuanto antes a su destino.

Ad agency: Ogilvy & Mather Jakarta, Indonesia

Creative directors: Gary Caulfield, Millaty Ismail, Alfa Aphrodita

Coypwriters: Gary Caulfield, Stevie Sulaiman

Art directors: Nicholas Kosasih, Alfa Aphrodita

Photographers: Handri Karya, Heru Suryoke. Prop